Most bulk SMS only goes one way. Two-way SMS gives customers a number to reply to, so you can collect confirmations, feedback and requests by text. As a bulk SMS service provider in India, PromoMarketingSolution helps you with every step.
How two-way SMS works
Replies are received on a virtual mobile number (long code). Each inbound message is shown in the panel and can be forwarded to your system by webhook, matched to the customer and the campaign that prompted it.
Use cases
- Reply YES to confirm an appointment or COD order
- Rate your delivery from 1 to 5
- Keyword opt-ins such as 'Text OFFERS to…'
- STOP-based opt-outs
- Simple support requests and callbacks
Frequently asked questions
Can customers reply to a 6-letter sender ID?
No. Alphabetic headers can't receive replies. Two-way SMS uses a virtual mobile number that customers reply to.
Are replies charged to the customer?
Replies to a long code are charged at the customer's normal SMS rate by their operator.

